TalkPod + Google Merchant Centre
Google's product data hub for Shopping ads, Free Listings and organic shopping. Often the cleanest single source of structured product data a retailer maintains.
No connector built pre-emptively. We scope and build it inside the pilot, using whatever the source supports.
What this connection does
Turn Google Merchant Centre into a conversation customers can have.
- The feed Google sees and the data the pod sees are the same. No drift, no version mismatch
- GTIN, availability, price and the structured attributes Google requires are all already there
- Variant relationships from your item groups carry through, so questions about colour or size resolve at variant level
- Refresh cadence matches whatever you already push to Google
How it connects
Content API for Shopping or feed export.
The Content API for Shopping is the simplest way in, because the heavy lifting has been done. If you're not using the API, the same feed file you upload to Merchant Centre works just as well. The pod reads it, embeds the rich text fields, and answers using the same record Google's listing pulls from.
- Google product feed
- GTIN and identifiers
- availability and price
- structured attributes
Example conversation
What a customer might ask.
Same shape as the chat on the homepage. Real reply from real data when Google Merchant Centre is connected.
customer Is this the same product as the one in your Google Shopping ad?
product Same SKU, same price (£139.99). The ad and this page both pull from the same product feed.
Your turn
Connect TalkPod to Google Merchant Centre.
We'll plug into Google Merchant Centre, ingest the relevant product or vehicle records, and have a working pod for one supplier or one category live in a working day.